CRAWFORD SALES COMPANY: History of the Royal Enfield Bullet

The Royal Enfield Bullet, in its present form, was first introduced in Britain in 1949 as a 350cc bike. It incorporated an innovative design element: swing arm suspension. This feature along with its extremely strong single cylinder engine allowed it to excel as a trials bike. The 500cc model was introduced in Britain during the 1950's, winning hundreds of races. This brought the Bullet international recognition and orders came into the factory in Redditch, England from all over the world.

In 1954 the Indian government placed an order for 800 Bullets for "immediate service" on the Pakistani border. This order placed an incredible burden on the factory, but it was met. The Bullet proved very successful in India, and the government placed orders for 1955 and 1956 of a similar magnitude. This caused the home factory to make the decision to set up a factory in India.

In 1955 an Indian partner was found and trainees were sent to Redditch to learn the production methods. At first, knock down units were shipped to Madras where they were assembled. By 1956 a full factory had been established in India and the Enfield India, Ltd. began producing the Enfield Bullet in its entirety. In India they produced the machine they had been trained to make, the 1955 Bullet. They made the same bike in 1955, 1966, 1976, 1986, and 2006! The demand for this great old motorcycle has never stopped. Every year they have produced over 30,000 motorcycles, all a 1955 Bullet.

The Royal Enfield Motorcycle has returned to America. Not as a replica or a reproduction, but as the real thing - brand new and imported directly from the factory. Royal Enfield has continually upgraded for safety and reliability over the years. With the introduction of the Electra X, Royal Enfield has entered a new era with a new engine, front disk brake, electronic ignition, gas-filled shocks, and CV Mikuni carburetor.

Check out the different models on our Models Page and decide which Royal Enfield is the right one for you. We are here to answer any questions you might have.